Up here on the 72nd floor of the 207 tower, our ride is a little moving picture we call, For Catherine

It’s a vehicle that we’re hoping we can drive all the way to Hollywood, where we will promptly burn the whole place to the ground and re-build it in our image.

We’re speaking metaphorically here, just so everyone’s clear.

But our ride, our movie, in order for it to do all the things we want it to do, it needs to be pimped like you wouldn’t believe.
And we need all you guys and girls out there to help us pimp it.

There are so many easy ways to do this.

Pimping our ride could be as simple as mentioning the movie to all your friends and relatives. As Grant-in-drag will now demonstrate to Matty.

You could send out an e-mail to everyone in your address book. This would take only a few minutes.
It might look something like this:

Are you rolling with Myspace ‘till the wheels fall off? Why not befriend us? Or send out a bulletin for us and we’d love you forever and ever. Want to be even more loved? Make a banner and toss it on your page or grab one the video's and throw it on your page for everyone to enjoy.

Do you spend far too much of your time on message boards? Great. Toss one of our sigs in your profile if you like. Or make your own. Or just throw up a new topic about the movie.

Ready to be a gold-star 207 Pimp? Sure you are. Grab a poster and print one or two up and throw them around your office or in appropriate places at your school.

Is there a Platinum Pimp level you ask? Well of course there is. And there are a few ways to get there. You could write a letter to the editor of your campus or hometown newspaper, you could get your beautiful pimp-ass on a radio show and talk about it. You could hand out postcards for the flick or show up outside at the Today show and scream at Al Roker about how unbelievably awesome For Catherine is.

These are just a few of the ways you can be super-duper wonderful to us. I’m sure you’ve all got a whole lot of great ideas yourself.

As long as it portrays our movie in a positive light and helps us get the word out, isn't illegal, unethical or immoral we’ll love you for doing anything you can to help us out.

And what do you get out of all this hard work? Pretty much nothing. Nothing except the knowledge that you are an instrumental part of a great-movement in the worlds of cinema and art.

And of course you also have the undying respect and appreciation of all of us here at 207. And who knows, one day we may just figure out some cool presents for all the Pimps out there.

Whatever your means of pimpage, please drop me a line and tell me what you did to get the word out. If it’s super creative and hip or just plain helpful as all hell we’ll name you the pimp of the week in the blog, which is a kind of currency you just can’t buy. You know what I’m saying?

A film like this lives or dies on the backs of the friends it makes. Thanks so much for being a part of For Catherine.